We are seeing more and more organisations keen to move towards a holistic resilience programme but getting the full-buy in from the c-suite can be tricky. I recently saw a webinar presented by Lyndon Bird, Technical Director of the BCI about selling BCM to the c-suite. A lot of what was said can work for resilience too. If you would like to watch the webinar/presentation this can be viewed at http://www.sendwordnow.com/Resources/WebinarDetails/Essential-Tips-and-Tricks-on-Selling-BCM-to-the-C-Suite_1
Some of the points revealed through the presentation:
- When asked how interested the board is in BCM – 37% agreed that the board is more interested in the organisation being resilient than the specific methods and techniques employed to achieve this
- When linked to strategic thinking 54% of the board become interested in BCM
What this tells us is that the board are more interested in the value of resilience than how it is achieved and that linking resilience to its strategic benefits is what the board will see as a benefit to the business.
Resilience is an organisational goal to improve planning, respond adaptively and create opportunities. This allows organisations to gain strategic advantage over the competition and possibly improve the bottom line.
So talk their language, link to business strategy and understand that now is the right time to focus on resilience.